Gaya APA

KOTLER, Philip, ARMSTRONG, Gary. (2016). Principles of Marketing (16th ed). Harlow, England: Pearson Education.

Gaya Chicago

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16th ed Harlow, England: Pearson Education, 2016. Monograf.

Gaya MLA

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16th ed Harlow, England: Pearson Education, 2016. Monograf.

Gaya Turabian

KOTLER, Philip, ARMSTRONG, Gary. Principles of Marketing. 16th ed Harlow, England: Pearson Education, 2016. Monograf.