Gaya APA

PERREAULT, William D, McCARTHY, E. Jerome. (1991). Essentials of marketing, 5th ed (5th ed). Boston: Irwin.

Gaya Chicago

PERREAULT, William D, McCARTHY, E. Jerome. Essentials of marketing, 5th ed. 5th ed Boston: Irwin, 1991. Monograf.

Gaya MLA

PERREAULT, William D, McCARTHY, E. Jerome. Essentials of marketing, 5th ed. 5th ed Boston: Irwin, 1991. Monograf.

Gaya Turabian

PERREAULT, William D, McCARTHY, E. Jerome. Essentials of marketing, 5th ed. 5th ed Boston: Irwin, 1991. Monograf.